About us

NEW luxury & inclusive swimwear label.
Founded by female entrepreneur, Sarai Morales, SEA LA VIDA has been designed with choice, empowerment and inclusivity at its heart.

Growing up by the beach in Mexico, I often had feelings of anxiety and felt self-conscious about my curves as well as coverage. I always had to compromise – either swimwear that made me feel supported but didn’t reflect my fashion-loving personality, or something that really wasn’t cut for my curves yet was the ‘in’ look that I really wanted to be part of.

After speaking to many women, it was clear that this compromise continues to be a major struggle – so I decided to do something about it, and SEA LA VIDA was born. My intention is to offer women something that means they no longer have to compromise – something that is luxurious, current, inspires confidence and ultimately ticks all the boxes!

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Sales on First Month
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Happy Customers
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Customers Served Around The World

Our Promise

Our Promise to you, is that we will always show Reality. Real Bodies with Real People – our ambition is to show you different model types wearing ALL sizes so you can find your size and see real women in your preferred size, so you can stop guessing, and start online shopping with confidence. Our Ultimate Promise to you is that we will never retouch or photoshop any of our models as we are a brand that celebrates all bodies and sizes. By Supporting our brand we are pushing the Fashion Industry to be more inclusive and compassionate with all body types. That’s Sea La Vida.

Our Materials

For our swimwear, we searched high and low for a fabric that did everything we wanted from swimwear, but was also good for the planet. And we found it. Made from ECONYL Regenerated Nylon, our sustainable techno-fabric, made of a ECONYL® regenerated Nylon, you know that Sea La Vida swimwear is not just stylish and comfortable, but is also solving waste problems.

47,000+ Happy Customer

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20 Awards Won

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25 Years of Experiences

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